Outreach & Agreements

Hey [NAME] — that [SPECIFIC WATCH/POST, e.g. "Mk2 6263 you posted Tuesday"] was a serious pickup. Been following how you run your [deal flow / vintage sourcing / live sales]. We built WatchFlow — inventory, listings, CRM and invoicing made specifically for watch dealers. We're giving 12 months of Professional free to a small group of dealers we respect, and we'll do the setup for you (your inventory migrated on a 30-min call). No posting required, no strings — we just want the best dealers running on it. Want me to send a 2-min walkthrough?

Hi [NAME], I'll keep this short. I run partnerships at WatchFlow — an operating system for watch dealers: inventory, listings across platforms, CRM, deals pipeline and invoicing in one place. Your [SPECIFIC CONTENT REFERENCE — a video, a flip, their store] is exactly the kind of dealer-led content we think is shaping this space, so I'd like to offer you a Founding Dealer package: - 12 months of WatchFlow Professional, free (no card) — a $2,100 value - White-glove onboarding — we migrate your current inventory for you on one 30-minute call - A lifetime founding-partner discount after year one There is no posting obligation. If you end up loving it and want to talk about a revenue-share partnership later, great — but the access isn't conditional on anything. Worth a 2-minute walkthrough video? Just reply "send it." [YOUR NAME] WatchFlow · mywatchflow.com

Hey [NAME] — floating this back up. The short version: free year of WatchFlow Professional, we do your inventory setup for you, nothing required in return. One thing I didn't mention — [ONE CONCRETE FEATURE TIED TO THEIR CONTENT, e.g. "the invoice generator makes the PDF invoices you'd send a wire-transfer buyer in about 10 seconds"]. If it's a no, all good — just say the word and I won't bug you again.

[NAME] — made you something. 60-second screen recording of what [SHOP NAME] would look like running on WatchFlow — used the [WATCH FROM THEIR FEED] as the demo listing: [LOOM LINK] Dealers like [PEER ALREADY ONBOARDED, once available] are already running on it. The founding offer (free year + we do setup) stands. If the timing's wrong, no stress — when would be better?

Last note from me, [NAME] — I'll assume the timing isn't right and leave you be. The Founding Dealer spot stays open for you whenever: free year of Professional, we migrate your inventory, zero obligations. If you ever want it, this thread is all it takes. Keep killing it with the [THEIR CONTENT/NICHE] content.

Hey [NAME] — few days in. How's WatchFlow feeling with your real inventory in there? Anything broken, missing or annoying — tell me straight, that's half of why we wanted you on it. Also: if you ever post about how you run your business and WatchFlow shows up in it, totally your call — just remember the FTC needs a "free access" note since we gifted the account. One line like "WatchFlow gave me free access" in the caption covers it. I'll send you our one-pager so it's zero thought.

[NAME] — saw the [POST/STORY], thank you. That kind of real-workflow content is exactly why we wanted you in the founding group. Want to make it pay? Our partner program — built into WatchFlow itself, no third-party platform: - 20% recurring commission for 12 months on every paid invoice from a dealer you refer - Your own link — mywatchflow.com/?via=[YOURCODE] (60-day cookie; pick your own vanity slug) - Your code gives them 10% off monthly or 20% off annual - Self-serve dashboard with live stats and payout history; payouts via PayPal or Wise, $50 minimum One Professional referral is about $35/mo to you — $420 over the year. You already use the product, so there's nothing to learn. The application takes 2 minutes — want the link?

That [POST] was great — mind if we re-share it on WatchFlow's channels (site, social, email) with full credit to you? We'd keep it as-posted, formatting changes only, for the next 12 months. To be clear this covers our own channels only — we'd never run it as a paid ad without a separate yes from you.

WATCHFLOW FOUNDING DEALER — GIFT CONFIRMATION Between: WatchFlow ("we") and [CREATOR / BUSINESS NAME] ("you") Date: [DATE] 1. THE GIFT. We are providing, free of charge: (a) 12 months of WatchFlow Professional (approx. retail value $2,100); (b) white-glove onboarding including migration of your existing inventory; (c) a lifetime [30–50]% founding-partner discount on any paid plan after the free period. 2. NO POSTING OBLIGATION. You are not required to post, review, or mention WatchFlow. This gift is not conditional on any content or endorsement. Honest feedback is invited but never required. 3. DISCLOSURE (FTC). If you choose to post about WatchFlow, U.S. FTC rules (16 CFR Part 255) require you to disclose that you received free access. A clear in-caption note within the first lines (e.g. "WatchFlow gave me free access" or #ad) is required; a platform paid-partnership tag alone is not sufficient. 4. CONTENT REUSE. We may only re-share content you post about WatchFlow with your permission, which we will request per post: non-exclusive license, WatchFlow-owned channels only, 12 months, with credit, formatting edits only. Paid-ad use always requires separate written permission. 5. ACCOUNT & DATA. The account and your business data are yours. If you stop using WatchFlow, you may export your data at any time. We may end the free period only for abuse or fraud. 6. NO CASH CHANGES HANDS. This is a product gift; neither party owes the other any fee under this letter. Agreed: WatchFlow: _____________ You: _____________

WATCHFLOW PARTNER PROGRAM — KEY TERMS THE PROGRAM. Run by WatchFlow itself, inside the product — no third-party affiliate platform. Apply in the affiliate portal; applications are reviewed and approved individually. COMMISSION. 20% of every paid invoice from each customer you refer, recurring, for the customer's first 12 months. TRACKING. Last-click attribution, 60-day cookie, via your unique link (mywatchflow.com/?via=[YOURCODE] — vanity slugs available). Your discount code also attributes code-based signups to you and gives the customer 10% off monthly or 20% off annual plans. PAYOUTS. Monthly batch payouts via PayPal or Wise, in your currency. $50 minimum balance; commissions are held 30 days after the referred payment clears; refunds and chargebacks are clawed back. A completed W-9 (US) or W-8BEN (non-US) is required before your first payout. DASHBOARD. Self-serve portal with live clicks, trials, conversions, commission balance and full payout history. DISCLOSURE. Every post, video or story containing your link or code must carry a clear FTC disclosure ("affiliate link — I earn a commission" / #ad) within the first lines of the caption or on-screen. RULES. No self-referrals. No bidding on "WatchFlow" or "mywatchflow" brand keywords. No spam or bulk unsolicited messaging. Fraud or repeated non-disclosure ends the partnership and forfeits unpaid commissions. CHANGES. We may update these terms with 30 days' written notice; changes never apply retroactively to commissions already earned.

DISCLOSURE CHEAT-SHEET — 30 SECONDS Because we gave you free access (and/or you earn commission), U.S. law treats any post about WatchFlow as a material connection that must be disclosed. It's easy: DO — put ONE of these in the first lines of the caption, before "more": · "WatchFlow gave me free access" · #ad or "Sponsored by WatchFlow" (affiliate/ambassador posts) · "FYI — I earn a small commission if you use my code" ON VIDEO (TikTok / Reels / Stories): say it out loud OR overlay the text on the video itself, not just the caption. NOT ENOUGH on their own: #partner, #collab, #sp, #wf, or the platform's "Paid partnership" toggle alone. That's the whole rule. One honest line, every WatchFlow post. It protects you and us (violations can run $50K+ per post — for both sides).